From the Editor
Communicating a rich, Purdue Calumet message
In my work world, I keep busy developing, expressing and advancing the messages of Purdue Calumet. Connecting with university constituents from perspectives of who and what we are, what we aspire to be and do, what makes us distinctive from other universities and why that’s important makes for full work days.
Certainly, the Purdue degree our graduates earn is a vital and cherished attribute of Purdue Calumet. What’s more, that to graduate, all our undergraduate students must apply their textbook and classroom knowledge by engaging in experiential learning is a distinction no other Purdue campus can claim, nor, for that manner, many other colleges or universities.
. . . Which leads me to the topic of academic competitiveness—and I don’t mean within the context of class rank, grade point average or Dean’s List recognition.
We rarely read or hear about students who manage an on-line, virtual company to a world championship, of sorts, against thousands of competitors across the world—literally. But that’s what a Purdue Calumet team of management class enrollees did last fall. And when was the last time you or anyone else tracked results of NASA’s Great Moonbuggy Race?—another international competition in which a Purdue Calumet entry last spring placed third.
Learning through competition
In the so-called real world, we compete for lots of things—jobs, promotions, affection, the brainteaser prize at the weekly Rotary Club meeting. If we are honest with ourselves, we would agree that much of what we compete for produces some pretty valuable learning.
Likewise, the many Purdue Calumet students who compete and excel each year in academic-related competitions—read about it elsewhere in this issue of INSIGHT online—are garnering valuable learning and amazing experiences that further distinguish their already distinctive Purdue education.
Hmmm. Quite a message!
Editor & Assistant Vice Chancellor for Advancement/University Relations
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