Grow Enrollment for RCC

Grow Enrollment for Charlotte R. Riley Child Center

Goal:
To grow enrollment from 40 in August of 2009 to 50 and more in coming semesters.


Audience/Target:
Families in our geographic area that comute to Hammond and need child care services.


Benefit:
Child care allows options to faculty and staff and students at the University.


Strategy:
We want to get our message out to comuter families as efficiently as possible.


Tactics (Tools and Action):

  • Improved website content
  • Started short videos for the website
  • Began event planning for spring
  • Focused on data gathering for future efforts

Costs: $0


Samples:


Results:
We went from 40 enrolled students in August of 2009 to 53 in February of 2010.


Lessons Learned:
Learned to work with University Relations


Contacts:
Tamra Bottomlee
tjbottom@calumet.purdue.edu


Initial Budget $: 500


To grow enrollment from 40 in August of 2009 to 50 and more in coming semesters.