Friday, November 11 at 2:00 p.m.
CIVS Immersive Theater
Dr. Monica Bordegoni
Faculty of Industrial Design
Politecnico de Milano, Italy
Ideas generation and product specification are key steps in the product development process, where new product features or product variations for different user segments are developed. Today users want products that can meet their functional requirements as well as their affective needs. Once developed, the new product concepts require validation with respect to these initial requirements. Various research works have pointed out our limited abilities to reason from the actual design of an interactive product to its qualities, including ergonomics, usability and emotional expressions, unless we put the product in the hands of the user. Virtual Prototyping has proved of being effective in overcoming the necessity of building physical prototypes. Several examples are shown about the use of Virtual Prototyping as a method to communicate design ideas, and to gain understanding of users experiences with a product design, also at its early conceptual stage.
Dr. Monica Bordegoni is full professor at the Faculty of Industrial Design of Politecnico di Milano, Italy. She teaches the courses: “Virtual Modeling of Industrial Products”, and “Virtual Prototyping”. She coordinates research activities on the following topics: CAD applications, modeling techniques, visualization and rendering, virtual prototyping, virtual reality and augmented reality technologies and applications, multimodal interaction, haptic interaction, knowledge-based systems. She has published more than 110 scientific papers. She served as the Chairperson of the Italian Chapter of Eurographics from 2001 to 2008 and has served as the member of program committees of several international conferences.